A Message from our CEO
“Innova was founded with a vision to create cohesive, accessible, and scalable drilling software solutions - addressing the need for modern tools that empower users with accuracy, efficiency, and value. I started the company in 2011 to build the tools our industry truly needed - fast, accurate, and built with the end user in mind. Since then, we’ve grown into a trusted name across the global drilling community, setting new standards for how software should support modern operations. But we’re not done - we continue to listen, evolve, and lead the way in shaping the future of drilling technology.”
“Innova was founded with a vision to create cohesive, accessible, and scalable drilling software solutions - addressing the need for modern tools that empower users with accuracy, efficiency, and value. I started the company in 2011 to build the tools our industry truly needed - fast, accurate, and built with the end user in mind. Since then, we’ve grown into a trusted name across the global drilling community, setting new standards for how software should support modern operations. But we’re not done - we continue to listen, evolve, and lead the way in shaping the future of drilling technology.”
“Innova was founded with a vision to create cohesive, accessible, and scalable drilling software solutions - addressing the need for modern tools that empower users with accuracy, efficiency, and value. I started the company in 2011 to build the tools our industry truly needed - fast, accurate, and built with the end user in mind. Since then, we’ve grown into a trusted name across the global drilling community, setting new standards for how software should support modern operations. But we’re not done - we continue to listen, evolve, and lead the way in shaping the future of drilling technology.”
Leadership
Daniel Wessel
CEO
Bruce Ripley
COO
Roland Wessel
Director
Paul McClure
Director
Management
Russell Beall
Software Manager
Jay McLelland
Technical Manager
Philip Dunn
Engineering Manager
Jennifer Gillan
Marketing Manager
Tonya Mosley
Administrative Manager
2011: Innova Founded
Founded by industry experts, Innova set out to reshape the Oil & Gas drilling landscape with innovative directional drilling and engineering software.
2012: Drilling Engineering Functions Launched
Conceptualized and launched the platform that became Innova Engineering, introducing breakthrough torque & drag, hydraulics, hole cleaning, and survey correction features. Early sales quickly gained traction in Europe and North America.
2013: Well Seeker Launched
Launched the first version of Well Seeker - destined to become the leading directional drilling platform, Well Seeker Pro. Featuring Innova’s now-famous anti-collision and survey management tools, it quickly captured the North American market.
2014: 100 Licenses Milestone (USA)
Building on North American momentum, Innova hits its first major milestone—100 active licenses across the USA.
2015/16: Well Seeker Pro & Innova Engineering Launched
A pivotal time for Innova as trademark, industry-leading software platforms for directional drilling and drilling engineering applications are launched: Well Seeker Pro & Innova Engineering.
2017/18: Products Success
Well Seeker Pro & Innova Engineering hit the market with a bang leading to global sales success, with particular reference to a highly successful expansion campaign to the MENA region.
2019: Product Feature Updates
Driven by customer demand, Well Seeker Pro quickly became the ‘go-to’ directional drilling software, winning over most North American service providers. Key updates included advanced well analytics, KPIs, and fully integrated field reporting.
2019: Market Expansion
Following recent Well Seeker Pro upgrades, rapid expansion accelerates into Southeast Asian and South American markets.
2020: Cloud-based Server for WSP Launched
Well Seeker Pro’s popularity soars among North American directional drillers as new features like real-time drilling dashboards launch, powered by a cloud-based server enabling seamless team collaboration and live data exchange.
2021: 1000 Licenses Milestone (global)
With major feature updates and disruptive new capabilities, Well Seeker Pro and Innova Engineering drive Innova to a new milestone - supporting 1,000 licenses worldwide.
2022: Innova Web Portal & Mobile App Launched
Launch of Innova’s flagship innovations: the Web Portal and Mobile App - delivering seamless, real-time communication across office, rig, and field for drilling and engineering operations.
2022: 2000 Licenses Milestone
The launch of Innova’s advanced Web Portal and Mobile App fuels rapid growth, pushing global licenses past 2,000. At this stage, over 70% of North American rigs rely on Innova technology.
2023: API Integrations Launched
Innova begins working with multiple industry-leading software providers to bolster a whole new range of functionality to the product suite including: geosteering, asset tracking & inventory management, bit dull grading and survey correction.
2023: SOC2 Type II Accreditation
Innova partners with Vanta and Advantage Partners to independently audit and verify its controls under the SOC2 Type II framework. Following a thorough audit from May to August 2023, Innova successfully earned SOC2 Type II accreditation.
2024: Product & Team Updates
As Innova solidifies North American market leadership and expands globally, the team grows rapidly, adding experts in Business Development, Product, Technical, and Marketing. This fuels accelerated development and release of innovative features like drilling parameter roadmaps, connection and BHA analysis, 3D geosteering, data QC, and time-depth charts, driving continued competitive advantage.
2024: 3000 Licenses Milestone
Innova reached a major milestone, supporting over 3,000 global licenses, while rapidly expanding both its functionality and market presence.
2025: Launch of Well Seeker X
Well Seeker X launches - the most significant upgrade in a decade and the next-generation breakthrough in directional drilling solutions.
2025: Re-brand of Innova Product Suite
Rebranding Innova Suite to reflect cutting-edge innovation, industry leadership, and a bold, forward-thinking vision.
2025: Peloton Innova is Launched
Peloton, the energy industry's leading provider of well, production and land data management software, and Innova, the industry's leading provider of directional drilling software, join forces to provide a solution that delivers real-time drilling data anywhere, anytime.
2011: Innova Founded
Founded by industry experts, Innova set out to reshape the Oil & Gas drilling landscape with innovative directional drilling and engineering software.
2012: Drilling Engineering Functions Launched
Conceptualized and launched the platform that became Innova Engineering, introducing breakthrough torque & drag, hydraulics, hole cleaning, and survey correction features. Early sales quickly gained traction in Europe and North America.
2013: Well Seeker Launched
Launched the first version of Well Seeker - destined to become the leading directional drilling platform, Well Seeker Pro. Featuring Innova’s now-famous anti-collision and survey management tools, it quickly captured the North American market.
2014: 100 Licenses Milestone (USA)
Building on North American momentum, Innova hits its first major milestone—100 active licenses across the USA.
2015/16: Well Seeker Pro & Innova Engineering Launched
A pivotal time for Innova as trademark, industry-leading software platforms for directional drilling and drilling engineering applications are launched: Well Seeker Pro & Innova Engineering.
2017/18: Products Success
Well Seeker Pro & Innova Engineering hit the market with a bang leading to global sales success, with particular reference to a highly successful expansion campaign to the MENA region.
2019: Product Feature Updates
Driven by customer demand, Well Seeker Pro quickly became the ‘go-to’ directional drilling software, winning over most North American service providers. Key updates included advanced well analytics, KPIs, and fully integrated field reporting.
2019: Market Expansion
Following recent Well Seeker Pro upgrades, rapid expansion accelerates into Southeast Asian and South American markets.
2020: Cloud-based Server for WSP Launched
Well Seeker Pro’s popularity soars among North American directional drillers as new features like real-time drilling dashboards launch, powered by a cloud-based server enabling seamless team collaboration and live data exchange.
2021: 1000 Licenses Milestone (global)
With major feature updates and disruptive new capabilities, Well Seeker Pro and Innova Engineering drive Innova to a new milestone - supporting 1,000 licenses worldwide.
2022: Innova Web Portal & Mobile App Launched
Launch of Innova’s flagship innovations: the Web Portal and Mobile App - delivering seamless, real-time communication across office, rig, and field for drilling and engineering operations.
2022: 2000 Licenses Milestone
The launch of Innova’s advanced Web Portal and Mobile App fuels rapid growth, pushing global licenses past 2,000. At this stage, over 70% of North American rigs rely on Innova technology.
2023: API Integrations Launched
Innova begins working with multiple industry-leading software providers to bolster a whole new range of functionality to the product suite including: geosteering, asset tracking & inventory management, bit dull grading and survey correction.
2023: SOC2 Type II Accreditation
Innova partners with Vanta and Advantage Partners to independently audit and verify its controls under the SOC2 Type II framework. Following a thorough audit from May to August 2023, Innova successfully earned SOC2 Type II accreditation.
2024: Product & Team Updates
As Innova solidifies North American market leadership and expands globally, the team grows rapidly, adding experts in Business Development, Product, Technical, and Marketing. This fuels accelerated development and release of innovative features like drilling parameter roadmaps, connection and BHA analysis, 3D geosteering, data QC, and time-depth charts, driving continued competitive advantage.
2024: 3000 Licenses Milestone
Innova reached a major milestone, supporting over 3,000 global licenses, while rapidly expanding both its functionality and market presence.
2025: Launch of Well Seeker X
Well Seeker X launches - the most significant upgrade in a decade and the next-generation breakthrough in directional drilling solutions.
2025: Peloton Innova is Launched
Peloton, the energy industry's leading provider of well, production and land data management software, and Innova, the industry's leading provider of directional drilling software, join forces to provide a solution that delivers real-time drilling data anywhere, anytime.
2025: Re-brand of Innova Product Suite
Rebranding Innova Suite to reflect cutting-edge innovation, industry leadership, and a bold, forward-thinking vision.
